Course curriculum

  • 1

    Introduction: Oxygen Yoga and Fitness Executive Training Program

    • This is Oxygen

    • What to Expect

    • Buddha's Words of Wisdom

    • Certificate of Completion

    • Course Itinerary

    • NDA

    • Agreeing to the Terms and Conditions of the NDA

  • 2

    Meet Our Oxygen Yoga and Fitness Corporate Team

    • Jen Hamilton, CEO

    • Melissa Hanssen, COO

    • Jen Lockett, National Sale & Operations Trainer

    • Samara Dawn, National Teacher Trainer

    • Andrea Walker, Marketing

    • Chandelle Hay, Branding and Social Media

    • Kathy and Katie, Finance

  • 3

    Module 1: Marketing

    • Journalling Assignment

    • Construction Marketing Phase of Grand Opening

    • Costs Associated with Opening Phase and How it Works

    • Final Phase of Grand Opening! Pulling it All Together

    • Grand Opening: Marketing Systems, Processes and Timelines

    • What is Axle

    • Axle Training

    • Axle, Mindbody Tagging

    • Sale Script Example When Using Axle

    • Marketing Pre-Opening Plan Assignment

    • Grand Opening Marketing Material

    • Leveraging National and In-Studio Sales

    • Marketing: Studio Presentation

    • 3 Month Marketing Plan

    • FranConnect Link and QR Code

    • Introduction to FranConnect

    • Franconnect

    • Referral Program

    • Bring a Friend

  • 4

    Module 2: Mindbody Training

    • MindBody Training Link & QR Code

    • Step by Step Mindbody Training Instructions

    • Chapter Test

  • 5

    Module 3: Sales

    • Dainia's Words of Wisdom

    • Membership Sales and Client Relations

    • Sales

    • Importance of the Sales Process

    • Opening Engagement

    • Video of Opening Engagement

    • Studio Tour and Orientation

    • Tour/ Orientation

    • Studio Tour Script Example

    • Communication with the Instrctors

    • Health Benefits of Far Infrared

    • Health Benefits of Yoga and Fitness

    • Step By Step Sales Process

    • Sales Process Presentation

    • Rational for Contact Logs

    • Recommended Practice for Contact Logs

    • Contact Logs

    • Pre-Class Scan

  • 6

    Module 4: Sales, Scripts & Conversations

    • Selling Memberships In-Studio

    • Selling Memberships on the Phone

    • Sales , Customer Service and Scripts Workshop

    • Practice Makes Perfect

    • A In~Studio Conversation

  • 7

    Module 5: Using Scripts & Working Around Objections

    • Using Scripts

    • Pre-Class Script

    • Follow Up Script

    • Sales Script

    • Invite Back In Script

    • Brand New No Show Script

    • No Show Script

    • Sales Dialogue

    • Working Around Objections

    • Cancellation Form

    • Sales Test

  • 8

    Module 6: Your Team & How to Run a Successful Studio

    • Oxygen Yoga and Fitness Mission Statement

    • Mission Statement Assignment

    • Oxygen Yoga and Fitness Core Values

    • Core Value Assignment

    • Oxygen Yoga and Fitness "I Love My Life"

    • Oxygen Yoga and Fitness Inclusion Statement

    • Owners Responsibility for Running Their Studio

    • R & R Presentation

    • Staff Responsibility According to Position

    • Role and Responsibility: Owner Assignment

    • Front Desk Manual

    • Fixed Monthly/ Annual Operating Costs Assignment

    • Independent Teacher Contract (Sample)

    • Employment Contract (Sample)

    • Instructor Code of Conduct

    • Yamas

    • Instructor Class Evaluations for Primary Formats

    • Front Desk Performance Evaluation

    • Job Posting: Sales Consultant Template

    • Job Posting: Front Desk Receptionist Template

    • Subbing Protical

    • Instructor Retention

    • Zoom TBA: Front Desk Discussion "What would you do"

  • 9

    Module 7: Know Your Numbers & Running Reports

    • Understanding Your Numbers Presentation

    • Sales Report

    • First Visits Report

    • Sales by Service Report

    • Autopay Report

    • Referral Report

    • Daily Close Out Report

    • Mailing List Report

    • Diagnostic Report

    • Diagnostic Report Document

  • 10

    Module 8: Class Descriptions, Class Formats & Scheduling

    • Zoom TBA

    • Primary Class Formats

    • Primary Class Descriptions

    • Secondary Class Formats

    • Secondary Class Descriptions

    • Optional Class Formats and Descriptions

    • How to Schedule Karma Classes

    • How to Schedule Regular Classes

    • Schedule Template Examples

    • Opening Schedule Assignment

  • 11

    Module 9: Conquering Mindbody

    • Zoom TBA: Karma Schedule Live

    • Staff Login/Staff Permissions

    • How to Add Products to Mindbody

    • How To Get Your Links in Mindbody

    • Auto Emails

    • Client Profile

    • Mindbody Account Details

    • Retail Screen

    • Promotions Report Review

    • Adding Promo Codes

    • Creating Promo Codes in Mindbody Software

    • Using MB Enrollments for Workshops

    • Journalling Assignment

  • 12

    Module 10: Finalizing Karma Week

    • Zoom: TBA

    • Karma Week To Do List

  • 13

    Scheduled Zoom Meetings TBA

    • Scheduling Zoom Meetings TBA

  • 14

    Appendix

    • Oxygen Yoga - Langley

    • Oxygen Yoga - Maple Ridge

    • Oxygen Yoga - Langley Kid

    • OYF Kids Yoga Program Formatting

    • Oxygen Yoga and Fitness Pricing Tiers

    • Branded App

    • Chandelle & Andrea's Intro to Social Media

    • Axle Training

    • Black Friday Workshop

    • OYF Teacher Training Video

    • Sales Process & Axle Automations